Marketing Ops with Sam

Hi, I’m Sam.

Sam Lingaraju. I build AI agents that do the work.

Sam Lingaraju in a navy turtleneck, lit by violet studio light

Most AI stops at a chat window.

It answers.Mine acts.

  1. A lead comes in
  2. Agent qualifies it
  3. Called in 5 min

If this sounds familiar.

These aren’t traffic problems or ad problems. They’re plumbing problems, and plumbing doesn’t fix itself.

Leads arrive. Sales doubts every one.

Quality complaints on every handoff, and nobody can say where the good ones went.

Four tools. One question.

Answering “what’s working?” means pulling reports from three or four places.

A CRM nobody trusts.

So everyone keeps their own spreadsheet on the side.

Follow-up by luck.

Speed to lead depends on who happens to be looking.

Fix the plumbing.

The pipeline follows.

  1. Attract

    Paid media and tracking bring the right people in.

    • Google Ads
    • Meta
    • Campaign Manager 360
  2. Capture and nurture

    Forms, scoring and journeys keep leads warm.

    • Marketo Engage
    • HubSpot
    • Adobe Campaign
    • Braze
    • Customer.io
  3. Qualify and route

    Clean records reach the right owner in minutes.

    • Salesforce
    • Dynamics 365
    • Zoho CRM
  4. Automate with AI

    Workflows and agents do the repetitive work.

    • n8n
    • Zapier
    • Make
    • Claude
    • ChatGPT
    • Copilot
  5. Measure

    One set of numbers, wired to the source data.

    • Google Analytics
    • Adobe Analytics
    • Looker Studio
    • Power BI
    • BigQuery
    • Google Cloud

Reports feed the next campaign, and the loop starts again.

Logos are the tools I work in. No partnership or endorsement implied.

What comes after automation

Agents that don’t clock off.

These are the always-on agent platforms I work with. I help you build agent systems on them, inside your business and your workflows. They run on their own, and always ask for your approval before acting on anything that matters.

The platforms I build agent systems on, inside your business and workflows.

Your business at the centre, connected to Grok Bot, Dots, Scout and Muse, each with what it can do, and an approval step around the centre. YourbusinessAlways asks for your approvalGrok BotxAIOwn cloud computerSigns into your toolsFinishes multi-step jobsDotsOpenAIWorks to a goalOwn computer and browserWatches connected appsScoutMicrosoftAcross Microsoft 365Its own identityInside your permissionsMuseMetaLong-running tasksOwn cloud computerWorks while you’re away Your business connected to Grok Bot, Dots, Scout and Muse, each with what it can do. Always asks for your approval. YourbusinessGrok BotxAIOwn cloud computerSigns into your toolsFinishes multi-step jobsDotsOpenAIWorks to a goalOwn computer and browserWatches connected appsScoutMicrosoftAcross Microsoft 365Its own identityInside your permissionsMuseMetaLong-running tasksOwn cloud computerWorks while you’re awayAlways asks for your approval

How I build autonomous agent systems.

It’s agentic engineering, not vibe coding: the agent does the work on its own, and you stay in charge of every decision that counts.

  1. You set the goal

    We agree the outcome, the tools it can use, and where it has to stop and check with you.

  2. It runs on its own

    No one watching a screen. It works day and night, inside the permissions you gave it.

  3. You approve what matters

    Anything that sends, spends or changes something important waits for your yes. Every action is logged.

Book a call

Product names and logos belong to their owners. No partnership or endorsement implied. Availability varies by plan and region.

What changes once it’s built.

Marketing automation and CRM

Every lead gets followed up, without anyone remembering to.

Scoring, routing and nurture built in Marketo, HubSpot or Salesforce, so a new lead reaches the right person in minutes and nothing sits in a queue over the weekend.

AI and workflow automation

The repetitive work runs itself.

Agents and workflows for documents, invoices, enrichment, internal assistants and content systems. Built to survive real traffic, not just a demo.

RevOps and analytics

One set of numbers everyone agrees on.

Attribution and pipeline reporting wired into the source data, so what’s working takes one look instead of three exports.

The work, in numbers.

Three real projects, and what they changed.

Under 5 min

Lead follow-up, down from 46 hours. Close rate up 27%.

Lead routing and instant notifications in Marketo.

$14,000

Saved by cleaning a CRM the company paid for per record.

Full database audit: stale, duplicate and invalid records removed.

Zero

Invoices built by hand.

End-to-end invoice automation in n8n.

What clients say.

Formlabs, Apple, Adobe and the small teams in between.

Built our marketing automation from the ground up. Always had an answer to the tough technical questions.
Xiang LuoAnalytics Manager, Formlabs
Solutions-oriented, dependable, and knows how to run the operational backbone of a marketing and sales org.
Brian SmithLead Producer, Apple
A true master of Marketo and marketing automation. Rebuilt our lead generation and data practices, and great to work with.
Patty Nicole JohnsonMarketing and Communications Leader
Deep knowledge of business solutions, with a workflow that made change requests painless and every project a dream.
Davor IvaskovicSenior Retail Sales and Marketing Manager, Adobe
Invoices used to be handled manually. Now that whole process runs itself, thanks to an automation built in n8n.
SanthuSparkle Story Studios

Want the same for your stack?

Book a call

Three steps, no mystery.

The same sequence every time, whether it’s one workflow or a full stack rebuild.

  1. Step 1

    Diagnose

    I audit your stack, your data flows, and where leads actually fall through.

  2. Step 2

    Design

    Architecture, workflows, scoring and routing logic, mapped out before anything gets built.

  3. Step 3

    Deploy

    Build, integration, testing, and a handover that doesn’t leave you dependent on me.

What I’ve been building.

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Get my notes on marketing ops and AI automation.

One short email when there’s something worth sharing.

Got a marketing stack that’s fighting you?

20 minutes. If I can’t point to at least one real leak in your funnel by the end of the call, I’ll tell you straight. No pitch, no follow-up.